OUR TEAM
You can be assured that you will be working with qualified and experienced professionals. Our team has had years of experience in the accounting sector, with backgrounds from a range of industries and business sizes. They are sure to possess an in-depth understanding of your organisational needs and will bring proven & practical expertise to your business.
Annie Chen
Managing Director
Chartered Accountant
Annie Chen is the Founder and Managing Director of E-Counting Partners Limited. She has over 20 years of experience in tax accounting, and holds a wealth of engineering and commercial knowledge. Annie specializes in tax planning, financial management and business strategy planning. She is fluent in English, Mandarin, Shanghainese and Cantonese.
Vincent Liu
Chartered Accountant
Forensic Accounting Specialist
With more than 25 years of professional accounting experience, Vincent Liu brings a rare blend of commercial insight and forensic expertise. His career includes senior finance roles in publicly listed companies in Australia and the United States, giving him a deep understanding of complex corporate environments.
Vincent has specialised in forensic accounting, tax dispute resolution, and civil matters arising from criminal or regulatory investigations. He assists clients by analysing complex transactions, reconstructing financial records, tracing irregularities, and delivering clear, credible expert evidence in both court and non-court settings.
Working closely with legal counsel, business owners, and stakeholders, Vincent provides practical, actionable financial intelligence that supports efficient and effective dispute resolution.
April Sun
Senior Accountant
Chartered Accountant
April is a senior Chartered Accountant with over 10 years of experience, bringing a rare synthesis of financial mastery and advanced IT services expertise. Her career is defined by precision, discretion, and strategic insight, allowing her to deliver sophisticated solutions tailored to complex business environments. With a deep understanding of both accounting principles and financial technologies, April provides high-level consultancy in financial software applications, ensuring seamless integration, efficiency, and long-term value for clients.
Beyond her professional expertise, April believes in the importance of balance—approaching her career with a calm, considered mindset that values both performance and personal well-being. This perspective allows her to bring clarity, focus, and thoughtful judgment to every engagement. Naturally curious and driven by continuous improvement, she remains closely attuned to evolving technologies and emerging industry trends, consistently refining her skills to stay at the forefront of innovation.
April’s combination of experience, elegance, and intellectual curiosity positions her as a trusted advisor to clients seeking not only technical excellence, but a refined and future-ready approach to financial leadership.
Angel Shi
Senior Accountant
Chartered Accountant
Angel is a highly accomplished tax professional with a Bachelor’s degree in Law and a Master of Professional Accounting, offering deep technical expertise and a strategic understanding of New Zealand taxation law. Her dual qualifications enable her to approach complex tax matters with both legal precision and commercial insight, delivering advice that is robust, practical, and outcomes-focused.
Renowned for her ability to navigate and resolve complex taxation issues, Angel specialises in the structuring, compliance, and strategic management of grouped entities. She brings a detail-driven yet big-picture perspective, allowing her to identify risks, optimise tax positions, and create sustainable solutions aligned with clients’ long-term business objectives. Her advice is delivered with clarity and confidence, balancing directness with empathy to ensure clients feel informed, supported, and empowered.
As a Team Leader, Angel plays a pivotal role in driving technical excellence and operational efficiency. She oversees workflow management, maintains high professional standards, and ensures the consistent delivery of high-quality outcomes across the team. Angel is also instrumental in developing talent within the firm, leading in-house training initiatives, mentoring junior accountants, and fostering a culture of continuous learning and accountability.
Andrea Pan
Licensed Immigration Adviser
IAA Number: 201700851
Christina Lai
Administration Manager
Christina has had significant management and administrative experience in several industries, including legal, education, investment, banking, and charitable organisations. Her success can be attributed to her strong work ethic and impeccable organisation skills, as well as her sharp eye for detail. Her responsibilities include office administration and IT support.
Gigi Tong
Chartered Accountant
Licensed Immigration Adviser
Gigi holds a Bachelor of Commerce in Accounting and Finance and a Master of Taxation Studies from the University of Auckland. She is a Chartered Accountant (CA ANZ) and a Licensed Immigration Adviser (IAA).
Gigi works with clients across diverse industries—including property development, construction, professional services, and hospitality—providing clear, commercially focused tax and accounting advice. With more than ten years of experience in the immigration advisory sector, she brings a unique ability to integrate financial, compliance, and immigration considerations, offering value-added solutions that extend beyond traditional accounting services.